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Why Smart People Aren't Creative: Solving the billion dollar gap between ideas and innovation
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Why Smart People Aren't Creative: Solving the billion dollar gap between ideas and innovation in Chattanooga, TN
Current price: $35.00
Barnes and Noble
Why Smart People Aren't Creative: Solving the billion dollar gap between ideas and innovation in Chattanooga, TN
Current price: $35.00
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$256 billion was lost on start-ups in 2023.
The idea for Apple was rejected by Hewlett-Packard five times.
Investors bet $100 million on the Segway... and lost.
When ideas meet investment, why do smart people so often get it wrong and what contributes to the billion dollar gap between ideas and innovation?
Christopher S. Sellers, author of the breakthrough bestseller
APPLIED CREATIVITY
, lays out the universal challenges to innovation; cognitive bias, productivity and schooling, to illuminate the creative thinking, skills and process you need to deliver billion dollar ideas.
The idea for Apple was rejected by Hewlett-Packard five times.
Investors bet $100 million on the Segway... and lost.
When ideas meet investment, why do smart people so often get it wrong and what contributes to the billion dollar gap between ideas and innovation?
Christopher S. Sellers, author of the breakthrough bestseller
APPLIED CREATIVITY
, lays out the universal challenges to innovation; cognitive bias, productivity and schooling, to illuminate the creative thinking, skills and process you need to deliver billion dollar ideas.
$256 billion was lost on start-ups in 2023.
The idea for Apple was rejected by Hewlett-Packard five times.
Investors bet $100 million on the Segway... and lost.
When ideas meet investment, why do smart people so often get it wrong and what contributes to the billion dollar gap between ideas and innovation?
Christopher S. Sellers, author of the breakthrough bestseller
APPLIED CREATIVITY
, lays out the universal challenges to innovation; cognitive bias, productivity and schooling, to illuminate the creative thinking, skills and process you need to deliver billion dollar ideas.
The idea for Apple was rejected by Hewlett-Packard five times.
Investors bet $100 million on the Segway... and lost.
When ideas meet investment, why do smart people so often get it wrong and what contributes to the billion dollar gap between ideas and innovation?
Christopher S. Sellers, author of the breakthrough bestseller
APPLIED CREATIVITY
, lays out the universal challenges to innovation; cognitive bias, productivity and schooling, to illuminate the creative thinking, skills and process you need to deliver billion dollar ideas.
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More About Barnes and Noble at Hamilton Place
Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.
2100 Hamilton Pl Blvd, Chattanooga, TN 37421, United States
Find Barnes and Noble at Hamilton Place in Chattanooga, TN
Visit Barnes and Noble at Hamilton Place in Chattanooga, TN