What it is: A cushiony and hydrating lipstick-balm hybrid for high-pigment, matte color with up to 12 hours of wear. Formulation Type: Lipstick Benefits: Hydrating, Long-wearing Ingredient Callouts: This product is cruelty-free. What Else You Need to Know: Deliver a rush of color in one swipe with this weightless, moisture-infused matte formula. It feels as light as air once applied and lasts for up to 12 hours. The custom dome-shaped tip hugs your lips and makes it easy to glide while on the go.