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Understanding Growth Marketing: How Modern Marketers Build, Measure, and Scale Engines

Understanding Growth Marketing: How Modern Marketers Build, Measure, and Scale Engines in Chattanooga, TN

Current price: $28.99
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Understanding Growth Marketing: How Modern Marketers Build, Measure, and Scale Engines

Barnes and Noble

Understanding Growth Marketing: How Modern Marketers Build, Measure, and Scale Engines in Chattanooga, TN

Current price: $28.99
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Size: Hardcover

Understanding Growth Marketing
By Dr. Balaji Venkateswaran
In today's fast-paced digital economy, traditional marketing tactics are no longer enough. Understanding Growth Marketing offers a powerful, practical guide for marketers, founders, and business leaders seeking to unlock sustainable growth through data, experimentation, and customer-centric strategies.
The author draws from industry-leading courses, cutting-edge frameworks, and real-world case studies-to demystify the tools and mindsets behind high-performance marketing teams. From A/B testing and conversion optimization to building loyal user communities and using predictive analytics, this book covers every stage of the customer journey-from acquisition to retention and referral.
Whether you're a seasoned marketer or a growth-minded entrepreneur, this book provides the blueprint for building and scaling marketing engines that work. Learn how to drive ROI, foster engagement, and create customer experiences that fuel long-term advocacy in an ever-evolving digital landscape.
Understanding Growth Marketing
By Dr. Balaji Venkateswaran
In today's fast-paced digital economy, traditional marketing tactics are no longer enough. Understanding Growth Marketing offers a powerful, practical guide for marketers, founders, and business leaders seeking to unlock sustainable growth through data, experimentation, and customer-centric strategies.
The author draws from industry-leading courses, cutting-edge frameworks, and real-world case studies-to demystify the tools and mindsets behind high-performance marketing teams. From A/B testing and conversion optimization to building loyal user communities and using predictive analytics, this book covers every stage of the customer journey-from acquisition to retention and referral.
Whether you're a seasoned marketer or a growth-minded entrepreneur, this book provides the blueprint for building and scaling marketing engines that work. Learn how to drive ROI, foster engagement, and create customer experiences that fuel long-term advocacy in an ever-evolving digital landscape.

More About Barnes and Noble at Hamilton Place

Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.

2100 Hamilton Pl Blvd, Chattanooga, TN 37421, United States

Find Barnes and Noble at Hamilton Place in Chattanooga, TN

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