“Storytelling is the beating heart of journalism—and good design. It is also the one part of the journalistic craft that has undergone the biggest transformation as we practice the journalism of the mobile era. Storytelling is the coveted element that makes it worth the read. It has been the foundation of my work of almost five decades to create work that you read, not just look at. But how to do that for the mobile phone, which is our constant companion, is unique and in need of a special linear blend of storytelling and design that I illuminate here. Behold the steps and newsroom decisions that will get you there. The roadmap is here.”—Mario Garcia
“Storytelling is the beating heart of journalism—and good design. It is also the one part of the journalistic craft that has undergone the biggest transformation as we practice the journalism of the mobile era. Storytelling is the coveted element that makes it worth the read. It has been the foundation of my work of almost five decades to create work that you read, not just look at. But how to do that for the mobile phone, which is our constant companion, is unique and in need of a special linear blend of storytelling and design that I illuminate here. Behold the steps and newsroom decisions that will get you there. The roadmap is here.”—Mario Garcia
Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.
