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The Brick-and-Mortar Bookstore Contemporary India

The Brick-and-Mortar Bookstore Contemporary India in Chattanooga, TN

Current price: $18.00
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The Brick-and-Mortar Bookstore Contemporary India

Barnes and Noble

The Brick-and-Mortar Bookstore Contemporary India in Chattanooga, TN

Current price: $18.00
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Size: Paperback

This Element explores the landscape of anglophone trade bookselling in India, aiming to identify some key factors that have influenced the changing place of the brick-and-mortar bookstore over the last decade. The discussion focuses on a specific time period identified as a significant turning point, the advent of the COVID-19 pandemic. The pandemic led to a series of developments in the field of Indian publishing: a newly emerging body of public discourse within the industry, highlighting the persistent marginalisation faced by brick-and-mortar bookstores; the temporary weakening of Amazon's near-monopoly; and bookstores' growing use of online platforms for sales, publicity, and activism. Drawing upon a range of primary sources and case studies, this Element explores how these developments altered what John B. Thompson calls 'the logic of the field' of contemporary Indian bookselling, transforming the brick-and-mortar bookstore into a newly revitalised space with possibilities for further expansion, growth, and diversity.
This Element explores the landscape of anglophone trade bookselling in India, aiming to identify some key factors that have influenced the changing place of the brick-and-mortar bookstore over the last decade. The discussion focuses on a specific time period identified as a significant turning point, the advent of the COVID-19 pandemic. The pandemic led to a series of developments in the field of Indian publishing: a newly emerging body of public discourse within the industry, highlighting the persistent marginalisation faced by brick-and-mortar bookstores; the temporary weakening of Amazon's near-monopoly; and bookstores' growing use of online platforms for sales, publicity, and activism. Drawing upon a range of primary sources and case studies, this Element explores how these developments altered what John B. Thompson calls 'the logic of the field' of contemporary Indian bookselling, transforming the brick-and-mortar bookstore into a newly revitalised space with possibilities for further expansion, growth, and diversity.

More About Barnes and Noble at Hamilton Place

Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.

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