Are you a student with a business idea but hesitant to make the leap? Or do you like to mentor a kid in his or her entrepreneurial journey in a realistic manner? You need methods suited exclusively for student entrepreneurs-young and naïve with unmatchable energy and potential. This book is an attempt to present and consider student entrepreneurs as a distinct genus with their competencies, temperaments and motivations vastly different from the defined expectations of a traditional entrepreneur. The dreamy-eyed youngsters inspired by the glorious stories of entrepreneurial success and lenient seed funding schemes tend to overlook the realistic scenario of business formation, resulting in a premature shutdown.The key objective of the book is to encourage aspiring students to take a learnt informed decision on their entrepreneurial future after weighing the pros and cons of personal self and the operating socio-economic environmental framework through validated instruments. The book will enable startup mentors with a toolkit to screen their students on their realistic potential so that need-based support can be provided to grow the promising one while diverting others to more suitable career options.
Are you a student with a business idea but hesitant to make the leap? Or do you like to mentor a kid in his or her entrepreneurial journey in a realistic manner? You need methods suited exclusively for student entrepreneurs-young and naïve with unmatchable energy and potential. This book is an attempt to present and consider student entrepreneurs as a distinct genus with their competencies, temperaments and motivations vastly different from the defined expectations of a traditional entrepreneur. The dreamy-eyed youngsters inspired by the glorious stories of entrepreneurial success and lenient seed funding schemes tend to overlook the realistic scenario of business formation, resulting in a premature shutdown.The key objective of the book is to encourage aspiring students to take a learnt informed decision on their entrepreneurial future after weighing the pros and cons of personal self and the operating socio-economic environmental framework through validated instruments. The book will enable startup mentors with a toolkit to screen their students on their realistic potential so that need-based support can be provided to grow the promising one while diverting others to more suitable career options.
Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.
