The medium of the poster, by definition, combines images and text on a static, two-dimensional surface. But designers have always toyed with adding a third dimension, whether spatial or temporal, in order to capture and fool the eye.
Stop Motion
examines the myriad creative approaches poster designers have devised to suggest movement, spatial recession, dynamics and rhythm.
From perspectival renderings to op art and psychedelia, from physical installations to sophisticated printing techniques,
offers a history of the ways designers have sought to transcend the two-dimensional plane. Technology and social media have allowed designers to set this classic advertising medium into motion, but the conviction that a moving image is uniquely eye-catching is nothing new. Part of Lars Müller Publishers’
Poster Collection
series,
presents a dynamic history of graphic design—one that literally jumps off the page.