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Shoot, Edit, Share: Video Production for Mass Media, Marketing, Advertising, and Public Relations

Shoot, Edit, Share: Video Production for Mass Media, Marketing, Advertising, and Public Relations in Chattanooga, TN

Current price: $220.00
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Shoot, Edit, Share: Video Production for Mass Media, Marketing, Advertising, and Public Relations

Barnes and Noble

Shoot, Edit, Share: Video Production for Mass Media, Marketing, Advertising, and Public Relations in Chattanooga, TN

Current price: $220.00
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Size: Hardcover

Shoot, Edit, Share
is an interactive, accessible introduction to video production techniques, concepts, and terminology. With the increasing availability of affordable video equipment, many students and professionals need to learn the basics of video production without being overwhelmed by technical details and equipment lists. Covering preproduction, production, editing in post, and distribution, this book shows you how to produce video quickly and effectively for a range of clients, from commercial firms to community service organizations.
Key features include:
A companion website including video interviews with professionals that demonstrate and reinforce techniques covered in the book;
Service-learning exercises that engage readers in real-world learning experiences, encouraging them to interact with their communities and new clients;
Clear, easy to follow and heavily illustrated guides for all of the equipment and processes that go into video production;
Focus on creating stories for a target audience, and building convincing and engrossing narrative through videos;
A thorough breakdown of all the techniques needed in post-production, through editing, well-designed graphics, and quality sound;
A best-practices guide to viral videos, sharing video content online and increasing its exposure on social media sites;
QR codes throughout the book, that when scanned, demonstrate video techniques and concepts related to what was read.
Shoot, Edit, Share
is an interactive, accessible introduction to video production techniques, concepts, and terminology. With the increasing availability of affordable video equipment, many students and professionals need to learn the basics of video production without being overwhelmed by technical details and equipment lists. Covering preproduction, production, editing in post, and distribution, this book shows you how to produce video quickly and effectively for a range of clients, from commercial firms to community service organizations.
Key features include:
A companion website including video interviews with professionals that demonstrate and reinforce techniques covered in the book;
Service-learning exercises that engage readers in real-world learning experiences, encouraging them to interact with their communities and new clients;
Clear, easy to follow and heavily illustrated guides for all of the equipment and processes that go into video production;
Focus on creating stories for a target audience, and building convincing and engrossing narrative through videos;
A thorough breakdown of all the techniques needed in post-production, through editing, well-designed graphics, and quality sound;
A best-practices guide to viral videos, sharing video content online and increasing its exposure on social media sites;
QR codes throughout the book, that when scanned, demonstrate video techniques and concepts related to what was read.

More About Barnes and Noble at Hamilton Place

Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.

2100 Hamilton Pl Blvd, Chattanooga, TN 37421, United States

Find Barnes and Noble at Hamilton Place in Chattanooga, TN

Visit Barnes and Noble at Hamilton Place in Chattanooga, TN
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