Riding the Whale explains why companies behave the way they do in the middle of your sales process and what you can do about it. In this volume, we share experiences and reflect on what it is like to ride the whale to successful completion of the hunt. Every chapter includes Reflection and Action exercises to complete with your team.
Riding the Whale explains why companies behave the way they do in the middle of your sales process and what you can do about it. In this volume, we share experiences and reflect on what it is like to ride the whale to successful completion of the hunt. Every chapter includes Reflection and Action exercises to complete with your team.
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