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Rethinking the Business Models of Business Schools

Rethinking the Business Models of Business Schools in Chattanooga, TN

By Barnes & Noble

Current price: $95.00
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Rethinking the Business Models of Business Schools

Barnes and Noble

Rethinking the Business Models of Business Schools in Chattanooga, TN

By Barnes & Noble

Current price: $95.00
Loading Inventory...

Size: EBook

Management education growth and the rise in accompanying business schools over the last few decades are fuelled by global economic development, coupled with the promise of success in business careers. Recently, questions have been raised about the value and relevance of a traditional business school education – so what does the future hold for traditional business schools? In this book, we examine the current model and the pressure points of business schools by considering the evolution of – and the various value chains that are associated with – business school offerings (including MBA, undergraduate, pre-experienced and executive programmes). We also offer insight on funding and value orientation, and the potential challenges these may raise for some schools. To highlight these challenges, we provide a strategic group framework for business schools and review the implications of future strategies for these groups. Finally, after reviewing the current landscape of business school mergers, alliances and failures, we reflect on innovation considerations for the business school business model. Management education is changing, and business schools must be ready to re-evaluate their strategies for growth... and, in some cases, survival.
Management education growth and the rise in accompanying business schools over the last few decades are fuelled by global economic development, coupled with the promise of success in business careers. Recently, questions have been raised about the value and relevance of a traditional business school education – so what does the future hold for traditional business schools? In this book, we examine the current model and the pressure points of business schools by considering the evolution of – and the various value chains that are associated with – business school offerings (including MBA, undergraduate, pre-experienced and executive programmes). We also offer insight on funding and value orientation, and the potential challenges these may raise for some schools. To highlight these challenges, we provide a strategic group framework for business schools and review the implications of future strategies for these groups. Finally, after reviewing the current landscape of business school mergers, alliances and failures, we reflect on innovation considerations for the business school business model. Management education is changing, and business schools must be ready to re-evaluate their strategies for growth... and, in some cases, survival.

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Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.

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