If you're an author or publisher who really wants to sell books, then you've got to create a platform that connects, communicates and builds long-term relationships with your readers online. "Online Book Marketing" will show you how. The book covers topics such as how to effectively use Twitter, Facebook, LinkedIn and YouTube; methods for engaging readers through articles, newsletters, audio podcasts and videos; ways to drive targeted traffic to your website or blog; and how to use search engine optimization (SEO) techniques that will increase your visibility on the Web. This valuable guide is filled with hundreds of resources and there's a FREE companion workbook available for download from onlinebookbuzz.com. All-in-all, this title provides explanations and tips that will help you navigate, decipher and select the best methods you can use to generate online book buzz.
If you're an author or publisher who really wants to sell books, then you've got to create a platform that connects, communicates and builds long-term relationships with your readers online. "Online Book Marketing" will show you how. The book covers topics such as how to effectively use Twitter, Facebook, LinkedIn and YouTube; methods for engaging readers through articles, newsletters, audio podcasts and videos; ways to drive targeted traffic to your website or blog; and how to use search engine optimization (SEO) techniques that will increase your visibility on the Web. This valuable guide is filled with hundreds of resources and there's a FREE companion workbook available for download from onlinebookbuzz.com. All-in-all, this title provides explanations and tips that will help you navigate, decipher and select the best methods you can use to generate online book buzz.
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