Nitiraj Incense Sticks are made completely from scratch with all natural, sustainable ingredients.  While most incense sticks are "coated,"  Nitiraj incense sticks are created by infusing ingredients into the stick as they are mixed and rolled onto a bamboo stick.  The result is a superior slow-burning incense stick that can last up to one hour per stick. Om incense sticks are reminiscent of the sweet floral scents found in temples and homes throughout India.