Esli vy rukovoditel' kompanii, ili rukovoditel' otdela prodazh, podumajte, kto u vas truditsya – lyudi, kotorye prosto obrabatyvayut vhodyashchie zayavki ot klientov, ili professional'nye menedzhery? I chto eto znachit «professional'nyj menedzher po prodazham»? Esli vy hotite, chtoby vashi prodavcy rabotali ne prosto kak avtootvetchiki, a professional'no konsul'tirovali klientov; chtoby klienty vybirali imenno vashu kompaniyu i pokupali imenno u vas po bolee vysokoj cene – eto odna iz prichin, po kotoroj vam stoit dochitat' etu knigu do konca. S pomoshch'yu predlagaemyh materialov vy smozhete uvelichit' kak prodazhi kompanii, tak i uroven' sobstvennyh dohodov.
Esli vy rukovoditel' kompanii, ili rukovoditel' otdela prodazh, podumajte, kto u vas truditsya – lyudi, kotorye prosto obrabatyvayut vhodyashchie zayavki ot klientov, ili professional'nye menedzhery? I chto eto znachit «professional'nyj menedzher po prodazham»? Esli vy hotite, chtoby vashi prodavcy rabotali ne prosto kak avtootvetchiki, a professional'no konsul'tirovali klientov; chtoby klienty vybirali imenno vashu kompaniyu i pokupali imenno u vas po bolee vysokoj cene – eto odna iz prichin, po kotoroj vam stoit dochitat' etu knigu do konca. S pomoshch'yu predlagaemyh materialov vy smozhete uvelichit' kak prodazhi kompanii, tak i uroven' sobstvennyh dohodov.
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