What it Does Matrix High Amplify Shampoo boosts the structure of your fine, limp hair for lasting volume. High Amplify Shampoo’s silicone-free formula uses protein for an added boost while providing instant lift and up to 35% boosted volume*. *With the professional product system of High Amplify Shampoo, Conditioner and Proforma Hairspray vs. unwashed hair. How to Use Apply to damp hair. Lather. Rinse. Follow with conditioner. In case of contact with eyes, rinse them immediately. Ingredients: Aqua / Water / Eau • Sodium Laureth Sulfate • Citric Acid • Cocamidopropyl Betaine • Glycerin • Sodium Hydroxide • Sodium Chloride • Hexylene Glycol • Parfum / Fragrance • Sodium Benzoate • Salicylic Acid • Polyquaternium-10 • Panthenol • Limonene • Hexyl Cinnamal • Alpha-Isomethyl Ionone • Benzyl Alcohol • Hydroxypropyltrimonium Hydrolyzed Wheat Protein • Benzyl Salicylate • Linalool • Benzyl Benzoate • Citronellol • Sodium Acetate • Phenoxyethanol • Isopropyl Alcohol • Ci 42090 / Blue 1 • Ci 19140 / Yellow 5 Please be aware ingredients are subject to change periodically. It is recommended you check the product packaging prior to use for a complete ingredient list.
Hair Type: Normal, Straight, Curly, Oily, Color Treated
Concerns: Volumizing
Hair Color: Not Hair Color Specific
Fluid Ounces: 10.1 oz.
Formulation: Liquid
Cbd: No
Country of Origin: Made in US
What it Does Matrix High Amplify Shampoo boosts the structure of your fine, limp hair for lasting volume. High Amplify Shampoo’s silicone-free formula uses protein for an added boost while providing instant lift and up to 35% boosted volume*. *With the professional product system of High Amplify Shampoo, Conditioner and Proforma Hairspray vs. unwashed hair. How to Use Apply to damp hair. Lather. Rinse. Follow with conditioner. In case of contact with eyes, rinse them immediately. Ingredients: Aqua / Water / Eau • Sodium Laureth Sulfate • Citric Acid • Cocamidopropyl Betaine • Glycerin • Sodium Hydroxide • Sodium Chloride • Hexylene Glycol • Parfum / Fragrance • Sodium Benzoate • Salicylic Acid • Polyquaternium-10 • Panthenol • Limonene • Hexyl Cinnamal • Alpha-Isomethyl Ionone • Benzyl Alcohol • Hydroxypropyltrimonium Hydrolyzed Wheat Protein • Benzyl Salicylate • Linalool • Benzyl Benzoate • Citronellol • Sodium Acetate • Phenoxyethanol • Isopropyl Alcohol • Ci 42090 / Blue 1 • Ci 19140 / Yellow 5 Please be aware ingredients are subject to change periodically. It is recommended you check the product packaging prior to use for a complete ingredient list.
Hair Type: Normal, Straight, Curly, Oily, Color Treated
J. C. Penney Company, Inc. (NYSE: JCP), one of the nation’s largest apparel and home retailers, combines an expansive footprint of over 860 stores across the United States and Puerto Rico to deliver style and value for all hard-working American families. At every touchpoint, customers will discover stylish merchandise at incredible value from an extensive portfolio of private, exclusive and national brands. Reinforcing this shopping experience is the customer service and warrior spirit of approximately 98,000 associates across the globe, all driving toward the Company's mission to help customers find what they love for less time, money and effort.