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International Broadcasting and Its Contested Role Australian Statecraft: Middle Power, Smart PowerInternational Broadcasting and Its Contested Role Australian Statecraft: Middle Power, Smart Power

International Broadcasting and Its Contested Role Australian Statecraft: Middle Power, Smart Power in Chattanooga, TN

By Barnes & Noble

Current price: $35.00
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International Broadcasting and Its Contested Role Australian Statecraft: Middle Power, Smart Power

Barnes and Noble

International Broadcasting and Its Contested Role Australian Statecraft: Middle Power, Smart Power in Chattanooga, TN

By Barnes & Noble

Current price: $35.00
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Size: EBook

This book offers an insightful reappraisal of international broadcasting as discursive rather than ‘soft’ power in service of democratic statecraft. This at a time when issues of transnational media, the credibility of news and the perils of disinformation and information warfare, figure worryingly in public discourse. Reflecting the perspective of middle power Australia, author Geoff Heriot locates the strategic utility of multiplatform international broadcasting with reference to contemporary theories of soft/hard/smart power projection and intercultural communication. He applies a fresh model of strategic analysis to the political history of Radio Australia, examining the various external and internal variables that resulted in its flawed success in political communication during the late Cold War period.
This book offers an insightful reappraisal of international broadcasting as discursive rather than ‘soft’ power in service of democratic statecraft. This at a time when issues of transnational media, the credibility of news and the perils of disinformation and information warfare, figure worryingly in public discourse. Reflecting the perspective of middle power Australia, author Geoff Heriot locates the strategic utility of multiplatform international broadcasting with reference to contemporary theories of soft/hard/smart power projection and intercultural communication. He applies a fresh model of strategic analysis to the political history of Radio Australia, examining the various external and internal variables that resulted in its flawed success in political communication during the late Cold War period.

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Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.

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