Some people always get job offers, they never get laid off during lean times and if they are self-employed they always have a full pipeline of clients. What's their secret? In his new book, In Demand: How to Get Hired, Develop a Career and Always be Successful, Bill Van Steenis offers practical advice about being a valuable player in the business world. He explores the personalities and practices of the workers and contractors that have their pick of jobs and projects. He shows how they understand and respond to the market for their work, and why they are always the most highly sought after people in the labor pool. Follow his sometimes tough, sometimes tender but always useful advice and become In Demand.