WHAT IT IS Fortifying Shampoo is a resilience-boosting shampoo created to gently cleanse thinning or weakened hair while noticeably strengthening tresses. Formulated with Amaranth Peptides, Lupin Biomimetic Peptides, and Raspberry Oil, it works to hair appear fuller, nourished, and shinier, while reducing breakage for a more resilient, vital-looking mane. Color-safe and free from sulfates and silicones, this velvety amber-toned mix leaves hair fortified minus extra weight on it down. PRODUCT DETAILS • Gently cleanses while strengthening thinning and weakened hair • Works to hair look fuller, thicker, and more resilient with Amaranth and Lupin Peptides • Leaves hair nourished, softer, and beautifully gleaming with Raspberry Oil • Color-safe and free from sulfates and silicones for mild, worry-free use • Scientifically proven to reduce hair fall due to breakage by 5× after a single application HOW TO USE • Apply evenly onto wet hair, massage the scalp, while allowing the foam to glide through the lengths. • Rinse thoroughly. • Follow with the Fortifying Conditioner to nourish, detangle, and protect. Imported