Email Marketing is the bread and butter of any successful online marketing campaign. By capturing your leads’ emails, you can continually stay in contact and provide them more content of value.Even if your website were to crash or someone hacked into your server, as long as you have safely kept your email list with a private email server, you still will have your moneymaking prospect list with you.Thus, it is extremely important that we treat our email list with care and adopt good email marketing practices to achieve maximal benefits from our lists.Table Of ContentsForewordChapter 1: IntroductionChapter 2: Basics Of Email MarketingChapter 3: List Building EssentialsChapter 4: Writing Compelling Email HeadlinesChapter 5: Email Copywriting EssentialsChapter 6: Email Links & Click-throughsChapter 7: Advanced Email Marketing TricksChapter 8: Email Marketing Mistakes To AvoidWrapping Up
Email Marketing is the bread and butter of any successful online marketing campaign. By capturing your leads’ emails, you can continually stay in contact and provide them more content of value.Even if your website were to crash or someone hacked into your server, as long as you have safely kept your email list with a private email server, you still will have your moneymaking prospect list with you.Thus, it is extremely important that we treat our email list with care and adopt good email marketing practices to achieve maximal benefits from our lists.Table Of ContentsForewordChapter 1: IntroductionChapter 2: Basics Of Email MarketingChapter 3: List Building EssentialsChapter 4: Writing Compelling Email HeadlinesChapter 5: Email Copywriting EssentialsChapter 6: Email Links & Click-throughsChapter 7: Advanced Email Marketing TricksChapter 8: Email Marketing Mistakes To AvoidWrapping Up
Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.