Stop hoping that sales might happen – build a process that ensures they will.The ability to turn leads into sales is the foundation of every successful business. Converted offers a tried and trusted framework for achieving this goal, replacing unpredictability and uncertainty with a practical and reliable sales process.This book outlines the ten logical steps you need to master in order to reduce deal-time and close more sales.You’ll learn how to: • Target qualified prospects and avoid tyre-kicking timewasters • Join the conversation happening inside your customer’s head and pitch accordingly • Guide the sale with meaningful questions that engage and inspire action • Reassure your prospect and eliminate objections • Time your quotations and proposals so that they generate more orders, more often
Stop hoping that sales might happen – build a process that ensures they will.The ability to turn leads into sales is the foundation of every successful business. Converted offers a tried and trusted framework for achieving this goal, replacing unpredictability and uncertainty with a practical and reliable sales process.This book outlines the ten logical steps you need to master in order to reduce deal-time and close more sales.You’ll learn how to: • Target qualified prospects and avoid tyre-kicking timewasters • Join the conversation happening inside your customer’s head and pitch accordingly • Guide the sale with meaningful questions that engage and inspire action • Reassure your prospect and eliminate objections • Time your quotations and proposals so that they generate more orders, more often
Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.