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Blockchain for Hospitality and Tourism: A Guide to the Future

Blockchain for Hospitality and Tourism: A Guide to the Future in Chattanooga, TN

Current price: $44.99
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Blockchain for Hospitality and Tourism: A Guide to the Future

Barnes and Noble

Blockchain for Hospitality and Tourism: A Guide to the Future in Chattanooga, TN

Current price: $44.99
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Size: Paperback

Learn blockchain in a simple, non-tech way and explore the different emerging technologies that open a world of opportunities in the space of tourism and hospitality. This book showcases examples of blockchain-based solutions implemented in different industries and connects them to use cases in hospitality and tourism (disintermediation, payments, loyalty programs, supply chain management, identity management etc.).
Blockchain is one of the disruptive technologies that lays foundations for Web3.0, NFTs, Metaverse and other innovations. Despite many benefits, its adoption in the hospitality industry is very slow. Lack of awareness and connection to clear return-on-investment, coupled with many misconceptions and general perception of complexity is one of the main reasons why hospitality managers are reluctant to embark on the blockchain train.
Blockchain for Hospitality and Tourism
serves as a practical guide to the world of innovations, from the basics of blockchain to “how to start a project” with brief explanations of different technologies and capabilities. You'll review NFTs and Metaverse, along with current developments, tools, and platforms. After reading this book, you'll be equipped with enough knowledge to make strategic business decisions and able to discuss these topics within your organization and with vendors and suppliers in a comfortable way.
As blockchain enters the next phase of its evolution, with more user-friendly interfaces and interoperability, see how it opens a world of opportunities in the space of tourism and hospitality.
What You'll Learn
• Blockchain-based innovations – crypurrencies and digital asset management, NFTs, Web3.0, Metaverse)
• Review applications of blockchain in selected industries
• Start a blockchain project
Who This Book is For
Hospitality professionals, including hotel managers and general managers, revenue management directors, operations directors, hotel IT managers, asset managers, brand strategy managers, marketing managers. Hospitality students will benefit as well.
·
Learn blockchain in a simple, non-tech way and explore the different emerging technologies that open a world of opportunities in the space of tourism and hospitality. This book showcases examples of blockchain-based solutions implemented in different industries and connects them to use cases in hospitality and tourism (disintermediation, payments, loyalty programs, supply chain management, identity management etc.).
Blockchain is one of the disruptive technologies that lays foundations for Web3.0, NFTs, Metaverse and other innovations. Despite many benefits, its adoption in the hospitality industry is very slow. Lack of awareness and connection to clear return-on-investment, coupled with many misconceptions and general perception of complexity is one of the main reasons why hospitality managers are reluctant to embark on the blockchain train.
Blockchain for Hospitality and Tourism
serves as a practical guide to the world of innovations, from the basics of blockchain to “how to start a project” with brief explanations of different technologies and capabilities. You'll review NFTs and Metaverse, along with current developments, tools, and platforms. After reading this book, you'll be equipped with enough knowledge to make strategic business decisions and able to discuss these topics within your organization and with vendors and suppliers in a comfortable way.
As blockchain enters the next phase of its evolution, with more user-friendly interfaces and interoperability, see how it opens a world of opportunities in the space of tourism and hospitality.
What You'll Learn
• Blockchain-based innovations – crypurrencies and digital asset management, NFTs, Web3.0, Metaverse)
• Review applications of blockchain in selected industries
• Start a blockchain project
Who This Book is For
Hospitality professionals, including hotel managers and general managers, revenue management directors, operations directors, hotel IT managers, asset managers, brand strategy managers, marketing managers. Hospitality students will benefit as well.
·

More About Barnes and Noble at Hamilton Place

Barnes & Noble is the world’s largest retail bookseller and a leading retailer of content, digital media and educational products. Our Nook Digital business offers a lineup of NOOK® tablets and e-Readers and an expansive collection of digital reading content through the NOOK Store®. Barnes & Noble’s mission is to operate the best omni-channel specialty retail business in America, helping both our customers and booksellers reach their aspirations, while being a credit to the communities we serve.

2100 Hamilton Pl Blvd, Chattanooga, TN 37421, United States

Find Barnes and Noble at Hamilton Place in Chattanooga, TN

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