What it is: A smoothing and hydrating face primer that grips foundation into place and supports its staying power, so your makeup look lasts up to eight hours longer. Ingredient Callouts: This product is also vegan and cruelty-free. What Else You Need to Know: This long-wearing complexion primer goes on sheer, silky soft to the touch, and leaves skin feeling hydrated. It preps and smooths the look of skin, then grips makeup in place so it lasts longer, but is so lightweight that you can wear it solo. It reduces the look of fine lines and leaves skin feeling slightly lifted.