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Advertising Account Planning: Planning and Managing an IMC Campaign / Edition 3
Barnes and Noble
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Advertising Account Planning: Planning and Managing an IMC Campaign / Edition 3 in Chattanooga, TN
Current price: $94.95
Barnes and Noble
Advertising Account Planning: Planning and Managing an IMC Campaign / Edition 3 in Chattanooga, TN
Current price: $94.95
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Concise yet comprehensive, this practical guide covers the critical role of the account planner in advertising. The new edition of
Advertising Account Planning
features several new topics as well as deeper content in existing areas based on feedback from students, instructors and practitioners.
Advertising Account Planning
features several new topics as well as deeper content in existing areas based on feedback from students, instructors and practitioners.
Concise yet comprehensive, this practical guide covers the critical role of the account planner in advertising. The new edition of
Advertising Account Planning
features several new topics as well as deeper content in existing areas based on feedback from students, instructors and practitioners.
Advertising Account Planning
features several new topics as well as deeper content in existing areas based on feedback from students, instructors and practitioners.
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