Self-illuminating pixels deliver the dramatic contrast of OLED and dazzling, expert-validated color, driven by our advanced AI processor. Experience a stunning picture with enhanced brightness and depth, all in a sleek design with a thin bezel. Dive into your content with Samsung Vision AI* experiences and immerse yourself in multi-dimensional audio with top-firing speakers. *Samsung Vision AI and associated features vary by 2025 TV model (not available on Q6F, Crystal and select special models). Al Upscaling utilizes Albased formulas. See individual TV model product page on this website for details. NQ4 AI Gen2 Processor Uses AI with the power of 20 neural networks to enhance picture quality of your content to 4K and optimizes sound for superb performance in everything you watch.¹ 4K AI Upscaling Watch your shows and videos in stunning detail. Our AI processor upscales your content to up to 4K using 20 AI neural networks and ensures sharp and smooth picture quality.¹ OLED HDR Reveal hidden details with bold brights and inky blacks in each scene. The NQ4 AI Gen2 processor analyzes each scene* to improve brightness for a more dynamic picture. Pantone Validated® With color validated by the experts at Pantone, you can be sure colors look realistic and skin tones accurately shown, for a vibrant and true-to-life picture. Motion Xcelerator 120Hz Experience smooth visuals and soaring speeds for VRR gaming with Motion Xcelerator 120Hz. Object Tracking Sound Lite and Dolby Atmos Feel like you're in the middle of the action with sound that follows objects on screen. With virtual a top-channel, sound comes from around and above you for room-filling, multidimensional sound. Active Voice Amplifier Pro and Adaptive Sound Pro Catch every word and enjoy vivid, balanced audio. Our AI processor identifies sounds, optimizes audio, and amplifies dialogue based on your room's acoustics and what you're watching.   Endless Free Content / One UI Tizen Stream 2,700+ free channels, including 400+ premium Samsung TV Plus channels, on a smart TV platform that you can personalize. Access your favorite apps and games with just a few clicks.² Color Booster Pro Experience vibrant and dynamic colors as AI analyzes each scene and enhances the hues for a more vibrant viewing experience³. Contour Design Made to look bold, yet elegant design that evokes gentle waves. Smooth lines and flowing design come together to harmoniously blend into your home. ¹  Utilizes AI-Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content.  ²  Samsung Account required for network-based smart services, including streaming apps and other smart features. Computer, mobile or other device may be necessary to create/log in to Samsung Account (free to download and create). Without Account log in, only external device connections (e.g., via HDMI) and terrestrial/overthe-air TV (only for TVs with tuners) available. Channels may vary by location and are subject to change. UI is subject to change without prior notice. Automatic OS updates based on model year; requires Internet connection. ³  Utilizes AI-Based formulas